Creating the concept for Earth Day 2020 was an exciting project for me as I was able to use my illustration and animation skills to create homepage banners, paid social ads, in feed and story content for REN Clean Skincare’s social media platforms. The project was particularly impactful as I was given the opportunity create a project where profits went towards charities that help towards the fight against plastic pollution on a global scale.
Social Media campaign versions
Alternative colour ways during experimentation
